Join Matrix on August 12th at BlondeCon, the brand’s first virtual-reality education experience to learn top blonding techniques that will transform how stylists do hair in real life. Get ready to immerse in a world where beauty pros can learn, connect and explore artistry without limits.
BlondeCon is ideal for professional stylists and colorists of all levels looking to maximize their blonding business. Matrix has lined up two incredible industry experts to teach high-impact, time-saving techniques in a live color demo streamed to the event’s virtual auditorium.
George Papanikolas (@georgepapanikolas): The renowned celebrity colorist will be sharing his favorite lightening and toning techniques for “lived-in” blondes.
Sharon Spellman (@sharon.simplyinsane): The renowned viral stylist will be sharing tips for ultimate client transformations with quick blonding techniques, as well as how to leverage social media to showcase stylists' work and grow their brand.
Source: Courtesy of Sharon Spellman (@Sharon.simplyinsane)
Source: Courtesy of George Papanikolas (@georgepapanikolas)
Since BlondeCon takes place in a virtual metaverse world, all attendees will be able to create their own avatars, explore the virtual event space and connect with fellow professional stylists from around the globe.
As a bonus, Matrix is organizing a thrilling virtual scavenger hunt within the metaverse. Search for virtual hair color tubes hidden throughout the space and each find will earn an entry into a raffle for the chance to win a free blonding bundle worth up to $500.
Tickets are currently available for $25. To reserve a spot, click here.